Donation landing page for a Swiss NGO
A donation-focused landing experience that builds trust quickly and makes giving straightforward for supporters.
- Client
- MOCSA Switzerland
- Industry
- Nonprofit
- Timeline
- Jul 2024 – Aug 2024
Business challenge
Supporters needed a credible, focused place to understand the mission and donate, without a complex site the team could not update.
Solution
We designed a clear narrative, strong trust signals, and a simple content workflow so staff can update campaigns without waiting on developers.
Business outcomes
A landing page centered on donation conversion and mission clarity, with editorial independence for the NGO team.
Value delivered
Faster path from interest to donation, and an operations model the organization can own.
Integrity & craft decisions
Trust signals and a single primary donation action. No dark-pattern urgency or clutter that competes with giving.
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